Remember, as a pro triathlete looking for partners and sponsorship, companies will rarely come to you. If you want to secure lasting relationships, you should market and sell yourself. You need to revert back to when you were looking for a job in the ‘real world’ and develop brochures to highlight your history, just like a resume.
The athlete fact sheet is a quick way to relay information to potential partners about your brand and who you are as an athlete. Although there are some mediums, including LinkedIn, that are taking the place of traditional self selling tools, there is nothing better than a quick fact sheet sent via email to promote yourself. Ideally it is something short, pleasing to the eye, and effective at conveying your message. Use this example as a guide and input your own creative flare to impress potential partners.